The project was conducted by the third-year high school class.The 36 students discussed the idea of traffic accident prevention by searching relative documents, talking to elementary students and organizing an awareness bike ride on the beach.
According to the World Health Organization, injuries from traffic accidents constitute a growing public health problem and a leading cause of death for young adults worldwide. The global estimate of fatalities due to traffic accidents is 1.2 million people a year, mostly made up of young adults aged 15 to 44 years. In poor and developing countries, the cost of accidents is around 1% to 2% of the gross domestic product (GDP).
According to the Secretary of Health Surveillance, Brazilian Ministry of Health, the total number of deaths in Brazil in 2003, 12.6%, were due to external causes. Of these, 26.2% were the result of road accidents. From the middle and upper social classes, traffic accidents account for a higher percentage of deaths compared to the other social classes, due to the fact that, in this specific segment of society, the rate of homicide deaths is lower.
Studies published in 2010 and 2013 by the World Health Organization to formulate and support a resolution are staggering and indicative of a serious epidemic in lethal transit of public roads on the planet:
In just one year, 2010, there were 1.24 million deaths from traffic accidents in 182 countries worldwide.
Between 20 and 50 million survived with injuries and wounds.
In Brazil, in 2011, 66.6% - two-thirds - of the traffic victims were pedestrians, bicyclists and/or motorcyclists, but national trends of the last decade are pointing to an evolution markedly different compared to the rest of the world.
The city of Joao Pessoa has suffered with urban mobility problems in recent decades, due to rapid urbanization and urban growth. Some problems such as violence, narrow roads and no infrastructure, among others, began to arise, culminating in a city full of congestion with stressed drivers and the expansion of the number of car accidents. So, we bring up the question: “How can civil society help to reduce these problems?”
After discussion and research on traffic accidents in Brazil , in the world, and in the state of Paraiba , participating students visited all elementary classes and talked with other school students about the dangers present in city traffic in order to convey to parents the care needed to move around the city.
The students and teacher organized a bike ride involving staff, parents and students of the Instituto João XXII in order for society to become aware of:
The citizen's role in the city's problems;
The importance of bike paths in the main areas of cities to reduce congestion;
The risks of not respecting the traffic laws;
The need for bike paths in the development of urban areas.
The bike ride occurred on the Cabo Branco beach neighborhood, on a sunny Sunday, with support of police and the urban mobility secretary, João Pessoa.
The participants wore clothes with the colors of traffic lights. The staff and organizing commission wore red clothes; parents and guests wore yellow clothes, and children wore green clothes.
At the end of the ride, students handed out leaflets for cyclists and pedestrians to become aware of the subject.
Many cyclists, pedestrians and all of the public who walked on the beach or who were doing physical activity congratulated students for the initiative and applauded them.